The Evolution of Conversation – AOC3 Book Due Out Soon!

A few years ago, all-stars Drew McLellan and Gavin Heath brought forth a new book titled The Age of Conversation, 100 Voices, 1 Conversation.  It was a fabulous collaborative effort edited and coordinated by the two men and written by a host of contributing authors.  The book was so well-received that the guys published a new installment the following year featuring even more authors.  Now we’re up to Age of Conversation 3: It’s Time To Get Busy, slated for release in mid-April.

This project is a really fun way to peek into the heads of some people at the forefront of marketing communications and social media integration. This year, the central focus incorporates business scenarios and the challenges that are inherent to evolving traditional marketing to new lines of thinking.

In keeping with the prior two releases, proceeds from the sale of the book are being donated to a charity.  This year the organization is the Make A Wish Foundation.  I’m pretty sure this deal can’t get any sweeter.

I’m thrilled to be part of such a cool project, and can’t wait to order and read the book myself!  Take a few minutes to get to know some of the authors, and you too will be amazed at the level of talent and vision bound into one resource.  A few of my favorites:  Ian Lurie, Amy Mengel, Mike Sansone and Pete Jones.  The Age of Conversation 3 is a must-buy!

Adam Joseph Priyanka Sachar Mark Earls
Cory Coley-Christakos Stefan Erschwendner Paul Hebert
Jeff De Cagna Thomas Clifford Phil Gerbyshak
Jon Burg Toby Bloomberg Shambhu Neil Vineberg
Joseph Jaffe Uwe Hook Steve Roesler
Michael E. Rubin anibal casso Steve Woodruff
Steve Sponder Becky Carroll Tim Tyler
Chris Wilson Beth Harte Tinu Abayomi-Paul
Dan Schawbel Carol Bodensteiner Trey Pennington
David Weinfeld Dan Sitter Vanessa DiMauro
Ed Brenegar David Zinger Brett T. T. Macfarlane
Efrain Mendicuti Deb Brown Brian Reich
Gaurav Mishra Dennis Deery C.B. Whittemore
Gordon Whitehead Heather Rast Cam Beck
Hajj E. Flemings Joan Endicott Cathryn Hrudicka
Jeroen Verkroost Karen D. Swim Christopher Morris
Joe Pulizzi Leah Otto Corentin Monot
Karalee Evans Leigh Durst David Berkowitz
Kevin Jessop Lesley Lambert Duane Brown
Peter Korchnak Mark Price Dustin Jacobsen
Piet Wulleman Mike Maddaloni Ernie Mosteller
Scott Townsend Nick Burcher Frank Stiefler
Steve Olenski Rich Nadworny John Rosen
Tim Jackson Suzanne Hull Len Kendall
Amber Naslund Wayne Buckhanan Mark McGuinness
Caroline Melberg Andy Drish Oleksandr Skorokhod
Claire Grinton Angela Maiers Paul Williams
Gary Cohen Armando Alves Sam Ismail
Gautam Ramdurai B.J. Smith Tamera Kremer
Eaon Pritchard Brendan Tripp Adelino de Almeida
Jacob Morgan Casey Hibbard Andy Hunter
Julian Cole Debra Helwig Anjali Ramachandran
Jye Smith Drew McLellan Craig Wilson
Karin Hermans Emily Reed David Petherick
Katie Harris Gavin Heaton Dennis Price
Mark Levy George Jenkins Doug Mitchell
Mark W. Schaefer Helge Tenno Douglas Hanna
Marshall Sponder James Stevens Ian Lurie
Ryan Hanser Jenny Meade Jeff Larche
Sacha Tueni and Katherine Maher David Svet Jessica Hagy
Simon Payn Joanne Austin-Olsen Mark Avnet
Stanley Johnson Marilyn Pratt Mark Hancock
Steve Kellogg Michelle Beckham-Corbin Michelle Chmielewski
Amy Mengel Veronique Rabuteau Peter Komendowski
Andrea Vascellari Timothy L Johnson Phil Osborne
Beth Wampler Amy Jussel Rick Liebling
Eric Brody Arun Rajagopal Dr Letitia Wright
Hugh de Winton David Koopmans Aki Spicer
Jeff Wallace Don Frederiksen Charles Sipe
Katie McIntyre James G Lindberg & Sandra Renshaw David Reich
Lynae Johnson Jasmin Tragas Deborah Chaddock Brown
Mike O’Toole Jeanne Dininni Iqbal Mohammed
Morriss M. Partee Katie Chatfield Jeff Cutler
Pete Jones Riku Vassinen Jeff Garrison
Kevin Dugan Tiphereth Gloria Mike Sansone
Lori Magno Valerie Simon Nettie Hartsock
Mark Goren Peter Salvitti






Leave a comment





 

CommentLuv badge

Brand-Building Digital Marketing

Insights & Ingenuity helps brands earn customer preference.

We develop relevant, defensible brand positions, web content and content tactics that tell a compelling story while actually being useful to readers. We think our approach supports brand awareness and conversion objectives in ways that are appropriate to the brand and rewarding for its audiences.

Get Friendly

© Internet Marketing, Branding, Content Marketing, Social Media – Cedar Rapids, IA 2014 - Heather Rast, Principal