SXSW

Almost every product, service, and event will have a myriad of individual responses/perspectives that will generally settle into 2-3 broad groups: Like; Dislike; Okay, But Wouldn't Buy/Do Again. For the most part, I've had a great experience here in Austin at this year's festival and will definitely seek to attend again next year. I've gotten closer to some fabulous thinkers and authors with whom I'd never interact with were it not for this festival, due to it's unique culture. I've learned some...

I'll attempt to live blog the panel at #sxswi "Is PR dead?" addressed by Brian Solis, Peter Shankman, Karly Hand, Erin Portman. Shankman:  Yogurt, then informational yogurt. Meaning, if you are on Twitter, you represent your brand (if you're a PR rep). Don't tweet that you're eating yogurt. Tweet that you just bought yogurt 1/2 off for one day only at YogurtWorld. Solis:  Facebook opening up the API will bring Twitter into FB, sharing will explode Shankman: Still put stuff out on the wire...

Yesterday, I met up with some fab people at South By Southwest (SXSWi) in Austin, TX to kick off 5 days of learning and sharing all things interactive. As a newbie to the sentinal event, I'm both thrilled, awed, excited, and admittedly, a little intimidated. I've never been to Austin and really thinking about it, never traveled solo to an event [like a 5 day, non-client type gig] before. But fortunately, I met up with some friends (whom I'd met via Twitter), made some new ones, and began having...