sales social media marketing customers

"Friend" is a verb Going through my mail this afternoon, I tossed my latest BtoB magazine into my ever-growing "must read" stack. Glancing at the back cover, a message from InformationWeek Business Technology Network (whew!) caught my eye: "Friend" is a verb. Got it. What I want to know is how it'll help me sell. The body copy went on to say "Not all social media is created equal..." Show Me The Money This ad surprised me, although I guess it really shouldn't have.  A great many large...