Search Marketing

Below is another installment of the ongoing Adwords Advantage webinar I've been attending. I'm live tweeting, so there's the 140-character limit. Enjoy! Session Three featuring Frederick, Google Evangelist Attending #aaos10, learning trends in SEM and Google tools. Google organic results > text links led to universal search incl video, photos, maps for increased usefulness #aaos10 Learnings from organic search enhancements led to new ad formats: Ad Extensions and Ad Models #aaos10 CPC...

Yesterday I sat in on two sessions for the Adwords Advantage webinar.  Below is a recap of my tweets for the second. I think both sessions were interesting and I  picked up some useful nuggets from each.  The webinar series will last another couple of weeks and include 12 more sessions, so come back on Thursday for more. Read the tweet stream from the bottom up. Session Two:  Craig Danuloff (@clickequations) on "Quality Score in High Resolution" #aaos10 Landing pages can only hurt QScore,...

Today I sat in on two sessions for the Adwords Advantage webinar.  Below is a recap of my tweets for the first. I think both sessions were interesting and I  picked up some useful nuggets from each.  The webinar series will last another couple of weeks and include 12 more sessions, so come back on Thursday for more. Read the tweet stream from the bottom up. Session One:  By Brian Eisenberg (@thegrok) titled "Always Be Testing" #aaos10 Resource recco 69 free tools to improve your website...